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Peter Drucker, The Practice of Management (1954), Managing in Turbulent Times (1980), Innovation and Entrepreneurship (1985) or any of his other many books. Everybody should read at least one book by Drucker, the most influential writer in American business. There is overlap between his books but each has some unique insights.
Peters and Waterman, In Search of Excellence and Liberation Management (1993), packed with global examples. Newer and more fun are Tom Peters Seminar, The Pursuit of Wow and The Circle of Innovation.
John Naisbitt, Megatrends 2000 and Re-Inventing the Corporation.
Alvin Toffler classics: Future Shock and Third Wave.
Michael Porter, Competitive Strategy (1980) or Competitive Advantage (1985). Fairly heavy stuff, but probably the most influential thinking about strategy in major corporations.
Lee Iacocca, Iacocca. This has everything--the best ideas from the above books plus the personal and political insights of a master of effective management and motivation.
Jack Welch, Jack Welch and the GE Way, McGraw Hill (1999). Also see Jack: Straight From the Gut, 2002.
Paul Hawken, The Next Economy. Insights into the Information Society.
F.A. Hayek, The Road to Serfdom. Classic discussion of socialism and capitalism.
Sun Tsu, The Art of War. The classic book on strategy.
David Ogilvy, Ogilvy on Advertising. The classic book on advertising.
Jim Collins and
Jerry Porras, Built to Last - Successful Habits
of Visionary Companies. The best seller of the 1990s, and the best
recent book, Jim Collins, From Good to Great, 2002
Larry Bossidy and Ram Charan, Execution, 2002
Clayton Christensen, The Innovator’s Dilemma (HarperBusiness), and The Innovator’s Solution, 2003
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